Performance Marketing

Every rupee tracked, every campaign optimised, every result measurable

There is a real difference between boosting a Facebook post and running a structured performance marketing campaign. We run paid campaigns across Meta, Google, YouTube, and LinkedIn — built on audience research, tested creative, conversion tracking, and continuous optimisation, engineered to produce leads and revenue, not just impressions.

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Everything included in Performance Marketing

Meta Ads (Facebook & Instagram)

Campaign setup, audience targeting, creative testing, and daily optimisation

Google Search Ads

Keyword campaigns targeting high-intent buyers actively searching for your service

Google Display Ads

Visual banner ads shown across millions of websites to build brand awareness

Google Shopping Ads

Product listing ads for e-commerce businesses driving direct sales

YouTube Ads

In-stream, discovery, and bumper ads with demographic and interest targeting

LinkedIn Ads

B2B lead generation, sponsored content, and InMail campaigns for professional audiences

Retargeting campaigns

Re-engaging people who visited your website or interacted with your brand

Lead generation campaigns

Campaigns designed specifically to capture enquiries, calls, and form fills

A/B creative testing

Systematic testing of ad creatives, headlines, and audiences to find what works

Conversion rate optimisation

Landing page testing, heatmaps, and funnel improvements to lower cost per lead

Ad account setup & audit

Setting up or auditing existing Meta, Google, and other ad accounts from scratch

Monthly performance reporting

Full ad account reports — spend, reach, leads, cost per result, and next steps

How we measure success

ROASCost per leadConversion rateCost per acquisitionReach & frequency

Common questions

What is the minimum ad budget needed to start?

We recommend a minimum of ₹15,000 per month in ad spend to generate meaningful data and results. Below that, the sample size is too small to optimise effectively.

Do you charge a management fee on top of the ad spend?

Yes. Ad spend goes directly to the platform — Google or Meta. Our management fee covers strategy, creative, optimisation, and reporting. Both are separate.

How do we know the ads are actually working?

You get a monthly performance report covering spend, reach, leads, cost per result, and what we are changing next month. Full transparency, no black box.

Interested in Performance Marketing?